5th September 2016

Plain English Finance: You can’t go wrong with bricks and mortar?

The most neglected life skill

The extent to which we human beings have great big blind spots never ceases to amaze me.  Some of these are fundamentally amusing (80% of men rate themselves as ‘above average’ drivers for example) but many such blind spots are actually properly harmful to our health and happiness.  
 
As Mark Twain allegedly said:

“It ain’t what you don’t know that gets you into trouble.  It’s what you know for sure that just ain’t so…”

In my experience, this phenomenon is particularly prevalent when it comes to finance given how neglected a life skill financial literacy is and given how many so called ‘cognitive biases’ we suffer when we think about things financial.

Four phrases that I hear time and time again in various different shapes and forms are:

  • “You can’t go wrong with bricks and mortar.”
  • “Rent is throwing money away.”
  • “Cash is king.”
  • “The stock market is risky.”

At a basic level, these statements are simply misleading. I would go further, however, and suggest that they are all fundamentally incorrect and downright harmful to individuals and to society as a whole as a result.  The fact that so many people trot them out as accepted ‘fact’ is often ruinous to their financial situation and, by extension, their life more generally.

Please help us spread the word.  If you think someone might be interested in this article, please feel free to forward it on to as many people as you like!
 
Andrew Craig
Founder, Plain English Finance

Business Development, Andrew Craig, Plain English Finance

Registration

Free Registration and CPD

Related Articles_

Fidelity Adviser Solutions: Helping clients with their financial wellness


If you’ve ever felt that clients’ money worries run deeper than the numbers, this five part video series from Fidelity Adviser Solutions is for you. Each short session shares practical, real-world ideas you can use straight away to spark better conversations, boost confidence, and make planning feel clearer and more human for you and your clients. Watch now

Read More

Client Centred Advisers: Why money is never just about money


Perhaps one of the most important things to understand about money is that people don’t experience it rationally. They experience it psychologically.

Read More

Client Centred Advisers: Helping clients stop living in life’s waiting room


One of the most common assumptions people make is this: “I’ll be happy when…” I’ll be happy when I can retire. I’ll be happy when the mortgage is paid off. I’ll be happy when I have enough money. I’ll be happy when I can work less. I’ll be happy when I’ve achieved financial freedom. At first glance, these seem like perfectly reasonable goals. In fact, many of them are exactly the kinds of goals financial planners help clients work towards every day.

Read More

Login

Not yet registered?

Please complete this form to join our community

Name
Email
Company
Select your role:
Password
Confirm Password